About the role
We are looking for a proactive and creative Digital Marketing & Content Specialist to support the growth of our online presence and community. This role combines content creation, social media management, and performance-driven marketing with a strong focus on the German-speaking audience.
This position offers fully remote collaboration with flexible engagement options – both full-time and part-time.
Responsibilities
Content & Social Media
- Create engaging social media content (posts, Reels, short-form videos);
- Write compelling copy in German for social media and blog articles (SEO-optimised);
- Support and execute content strategy;
- Work with AI tools to enhance content creation and efficiency;
Community Management
- Actively engage with the audience (likes, comments, networking);
- Build and nurture an active online community;
- Manage follower communication;
- Maintain a consistent weekly engagement plan;
Website & Online Marketing
- Manage and update website content (e.g. WordPress);
- Support SEO and keyword optimisation;
- Assist with SEA campaigns (e.g. Google Ads);
- Conduct keyword research and optimise content accordingly;
- Apply basic understanding of GEO (Generative Engine Optimisation) and GEA.
Requirements
- Fluent German (C1+), strong writing skills are essential;
- Proven experience in social media, content creation, or digital marketing;
- Understanding of SEO (SEA as a plus);
- Experience with tools like Canva, video editing software, and AI tools;
- Structured, independent, and proactive working style;
- Strong communication skills and reliability.
Our benefits:
- Professional and career growth promotion;
- Competitive salary;
- Paid vacations and sick leaves;
- Internal Medical Program;
- Program for veterans (which includes mentorship, an accessible office for individuals with disabilities, legal support, and additional benefits);
- Flexible working hours;
- Regular corporate social activities;
- Regular technical training at our office;
- English courses;
- Gym, etc.